Style Guide for a Video Conference Call

Beauty + Fashion

As the entire world is in the middle of a global pandemic, the majority of business meetings moved to a virtual space of Zoom, Skype, and other similar platforms. Even though you’re spending a lot of time at home, dressing up for an important business meeting is still obligatory. So, here are some style tips for a video conference call you should bear in mind. Check them out and enjoy!


First of all, make sure to choose an appropriate background

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When you’re on a video call with someone, what is the first thing you are likely to notice? While many people tend to focus on the person they’re talking to, some other people can’t help but notice their interlocutor’s background in the first place. Truth be told, your background inevitably plays a huge role in your video conference calls. You don’t want it to be too cluttered and distracting, right? So, stay away from huge bookshelves loaded with a bunch of books. 

Instead, sit in front of a white wall decorated with a couple of simple yet effective paintings. This will leave a nice first impression and help the person you’re talking to focus on you, and not on your background!

Pay extra attention to your makeup look

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When it comes to a video conference hall, the central part of the screen is reserved for your face. Well, this is exactly why you should pay extra attention to your makeup look. Of course, we don’t say that you should have your makeup done by a professional makeup artist every single time. Instead, opt for a neutral makeup look and bear in mind that your camera is highly likely to make your face look a bit washed out. 

To prevent that, use a nice foundation that will cover issues such as redness or pimples. A bronzer and a blush are a must, too. They will give your face enough warmth. A touch of black mascara and pinkish lipstick, and voila – you’re all done and good to go!  

Choose bright colors and accessorize wisely

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Speaking of the preferred color palette, we must say that bright colors are much more desirable than the muted ones. It’s because brighter shades will show much better on your camera. On the other hand, muted colors will probably look like a huge splat of solid color. 

However, if you don’t feel too comfortable in vibrant colors and a subdued color palette is your cup of tea, you should definitely spice up your favorite neutral garments with beautiful pieces of jewelry. If you’re a creative girl who loves to express her personality through her accessories, why wouldn’t you design a unique piece of jewelry all by yourself? That’s right – a gorgeous piece such as a locket on a silver or yellow/white/rose gold necklace will look astonishing in any combination – including a neutral, muted one. So, design your own locket and take your seemingly ordinary combos to a new level!

Try to stay away from busy patterns

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Continuing the story about preferred outfit choices, we must also mention patterns. Even though there’s nothing wrong with classic patterns such as cute polka dots or delicate florals, there are patterns that can make your interlocutor feel super dizzy. Have you ever seen someone wearing very thin black and white stripes? If you have, you know exactly what we’re talking about! This is particularly true for horizontal stripes, so stay away from them as much as possible. The same goes for other complex geometrical patterns that look very busy and make other people’s eyes hurt. 

Clashing patterns that feature too vibrant colors and are impossible to look away from are the last thing you should wear on a video conference call. After all, you want the person behind the screen to focus on what you’re talking – not what you’re wearing!

You can never make a mistake with a classic button-down shirt

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Last but certainly not least – if you don’t really know what to wear or have just a few minutes to decide – you won’t make a mistake with a classic button-down shirt! This is one of the most popular garments among businesswomen from all across the globe, and you know what? We completely understand the hype because this is a truly versatile piece you can’t go wrong with. 

If you don’t want to go with a traditional white or light blue shirt, you can choose one in bright yellow or shamrock green. These are a fantastic choice as they’ll add a touch of color to your formal outfit without being too much. Of course, don’t forget to accessorize with the aforementioned locket and a pair of stud earrings and you’ll do a great job!


As you can see, there are so many amazing style tips you can use for your upcoming video conference call. These five are the best ones out there, so stick to them and you won’t regret it. That’s a promise!

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Sophia Smith
Fashion and beauty blogger
Sophia Smith is Australian based beauty and fashion blogger. She is very passionate about latest fashion trends, DIY projects and organic beauty products. Sophia writes mostly in beauty and fashion related topics, mainly through blogs and articles. She is a regular contributor at High Style Life and many other blogs.
You can find out more about her writing following her on Twitter @sophia_bri
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